FanTV: Modifying Streaming by the Hands of Creators and Viewers

The streaming world is no stranger to innovation, but what FanTV is doing feels different. We are telling you about a platform where creators don’t have to beg algorithms for visibility and viewers actually get rewarded for their time. That’s the premise of FanTV, a decentralized social streaming platform that’s completely changing the basic conception of how a content is created, consumed, and monetized.

Founded by Prashan Agarwal, a famous name among the digital market enthusiasts in India, FanTV is not just a startup in the creator economy but a digital movement for the true creators, that’s setting the stage for creators as well as viewers to take control of the value they bring to the ecosystem. And with over 4 million on-chain users already on board, the revolution is clearly gaining a lot of attention in the industry.

The streaming economy often leaves both creators and audiences with a feeling of exploitation. Creators struggle for visibility unless they cater to ever-changing algorithms, while viewers are treated as mere statistics, giving away hours of their time for nothing in return. FanTV aims to fix all that, and the way they’re doing it is what makes them stand out.

“FanTV exemplifies the kind of groundbreaking projects we envisioned for the Sui ecosystem,” says Adeniyi Abiodun, Chief Product Officer and Co-Founder at Mysten Labs. “Their decentralized streaming model has transformed how people interact with content, making blockchain accessible to millions.”

Where Technology Meets Opportunity

FanTV isn’t just another tech-driven concept trying to cash in on the blockchain market. It’s designed for real people, especially in places where opportunities to earn and create have historically been limited. Think tier 2, 3, and 4 cities in India, where millions are finally finding a platform that values their time and creativity.

At the heart of FanTV’s success is its xFanTV Token Rewards. Viewers earn tokens just by watching content, turning what’s traditionally a passive act into an active income stream. Creators, on the other hand, bypass ad dependency entirely, earning directly through user engagement. And let’s not forget FanTV’s community-driven algorithms, which ensure that small creators get their fair share of visibility—a rarity in today’s influencer-heavy platforms.

The Man Behind the Vision

Prashan Agarwal knows what it takes to build something game-changing. During his time as CEO of Gaana, he didn’t just grow the platform—he scaled it to a $200 million investment from Tencent. Before that, his co-founding of PropTiger culminated in a $100 million exit. Backed by Multicoin Capital, Agarwal’s track record and FanTV’s rapid growth are proof that he’s onto something big yet again.

Looking Ahead: The Big Goals and Bigger Impact

FanTV has set its sights high, aiming to onboard 10 million users and 100,000 creators in the next 18 months. With plans to integrate AI tools for creators and roll out features that further upgrades user engagement, the platform is already planning for global dominance.

But this isn’t just about scaling numbers; it’s about creating a new normal for how we value time, talent, and community in the digital age. In a world where tech often feels impersonal, FanTV’s approach is refreshingly new and that might just be its biggest strength.