Last Christmas, memecoin investors celebrated as the sector’s total market value reached $100.6 billion. Twelve months later, those celebrations feel premature. The market has contracted to $36.2 billion by mid-December 2025, marking a ~65% decline that has investors questioning whether the entire category can survive.
Daily trading volumes paint an equally concerning picture. Peak activity in 2024 moved nearly $87 billion per day across exchanges. Current volumes barely scrape $5 billion. Retail participation has evaporated, and institutional players never showed much interest to begin with.

Political Tokens Led the Rally and the Crash
President Trump’s decision to launch a memecoin on January 17, 2025 initially seemed brilliant. The TRUMP token hit $74.27 just two days later during his inauguration. Today it trades near $5, down 93% from that peak.
Other political figures followed suit. Argentina’s President Javier Milei endorsed tokens tied to his administration. Social media buzz drove initial purchases, but the underlying problem became obvious quickly: these tokens had no purpose beyond speculation on political events.
CoinMarketCap data shows the broader memecoin market peaked at $137 billion on December 8, 2024. By February 22, 2025, the figure had dropped to $67 billion, a 51.2% collapse in less than three months. Political memecoins drove much of this volatility, and when the hype cycle ended, prices followed gravity downward.
Platform Oversupply Destroyed Market Fundamentals
Pump.fun revolutionized memecoin creation by reducing barriers to entry. For less than two dollars, anyone could launch a token. The platform processed over 6 million token launches and generated $138 million in monthly revenue at its peak.
That accessibility created a flood. Since February 17, 2025, Pump.fun’s graduation rate has remained under 1%. Out of every hundred tokens launched, ninety-nine fail to establish sustained trading activity. Most disappear within days of creation.
The market couldn’t absorb this supply. Investors grew tired of sorting through thousands of nearly identical projects, hoping to find legitimate opportunities. The few successes couldn’t compensate for the overwhelming number of failures.
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Capital Migrated to Established Assets
Retail investors pulled back sharply throughout 2025. Interest in memecoins declined more than 80% based on trading data and web traffic metrics. The money didn’t leave crypto entirely; it simply moved elsewhere.
Bitcoin maintained stability in the $80,000 to $90,000 range during the memecoin collapse. Ethereum held its ground. Tokens built around actual utility and functionality attracted the capital that once chased dog-themed speculation vehicles.
By mid-2025, memecoins represented approximately 5-7% of total cryptocurrency market capitalization. That share continues declining. Even market leaders struggle. Dogecoin commands a $15.45 billion market cap as of November 2025, while Shiba Inu holds $8.13 billion. Both figures represent significant decreases from their peak valuations.
Geographic analysis reveals that United States investors accounted for roughly 30% of memecoin-related web traffic through November 2025. American retail traders drove much of the initial speculation, but enthusiasm cooled as losses accumulated.
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Regulatory Pressure Increased
The UK’s Financial Conduct Authority placed Pump.fun on its Warning List on December 3, 2024. The regulator determined the platform appeared to offer financial services without proper authorization.
Legal challenges followed. Class-action lawsuits targeted platforms accused of facilitating fraud. Major exchanges began restricting access to tokens lacking basic legitimacy markers. The regulatory environment tightened considerably throughout 2025, making it harder for questionable projects to find distribution channels.
Recovery Looks Unlikely
A handful of projects attempted pivots. BONK integrated DeFi functionality. FLOKI launched gaming elements. These adaptations represent exceptions rather than trends. Most memecoins still rely entirely on social media momentum and community enthusiasm.
When sentiment shifts against these projects, they have no floor. No revenue streams. No products. No services. Just declining interest and falling prices.
Are memecoins dead permanently? The sector will probably persist in some diminished form. Niche communities may support specific tokens. But the era of memecoins dominating market conversations appears finished.
The current market capitalization of $40.4 billion represents a substantial contraction from peak levels. Available evidence suggests further decline rather than recovery. The market taught retail investors an expensive lesson about distinguishing between viral trends and sustainable value propositions.
Memecoins will continue to exist as entertainment and occasional speculation vehicles. They won’t command the attention or capital they attracted in 2024. The structural problems, oversupply, lack of utility, and regulatory scrutiny remain unresolved. Until those fundamentals change, expecting recovery seems unrealistic.
Are memecoins finished as an investment category?
The market lost 65% of its value, dropping from $100.6 billion to $36.2 billion. While not completely dead, most new tokens fail immediately, and recovery to previous levels appears unlikely.
What caused Trump’s memecoin to collapse?
The TRUMP token launched January 17, 2025 and peaked at $74.27 during the inauguration. It now trades around $5, down 93%. The collapse followed typical patterns: initial hype without underlying value led to inevitable decline.
Why do most Pump.fun tokens fail?
The platform’s graduation rate has fallen below 1% since February 2025. Out of over 6 million tokens launched, virtually none achieve sustained trading. Market oversupply overwhelmed demand.
Can established memecoins like Dogecoin survive?
Dogecoin maintains a $15.45 billion market cap while Shiba Inu holds $8.13 billion as of November 2025. They may survive due to established communities, but growth prospects remain limited compared to utility-focused cryptocurrencies.
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Disclaimer:
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